The Starting Point

The Starting Point

Numbers aren't Enough

Chapter 3 from the little book "Navigating a New Economy" - 10 Principles for Building Value, Resilience and Direction

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Anna Branten
Jun 03, 2025
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What do we really mean by value?

We live in a world where what gets counted is what gets valued—GDP, revenue, customer satisfaction scores, sales, efficiency. But those measurable results don’t capture everything that matters. They miss what holds people together. What sustains ecosystems. What gives life meaning.

Behind every economic transaction, there …

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